Volume 2,

#170: Bootstrapping Vs. Raising Money With Gulnaz Khusainova From EasySize

December 06, 2015

This week we take a detour and explore what it’s like to run a bootstrap vs. funded startup in the eCommerce space. Gulnaz Khusainova is the founder of EasySize, a data-driven service that helps fashion retailers reduce their return rates. This is a huge problem in some countries where return rates can be as high as 45%. We explore how Gulnaz bootstrapped the first year and eventually raised angel money.

Topics Discussed:

  • What is EasySize and how it solves the “girlfriend problem”
  • Why fashion retailers have different sizes and the potential for big data
  • Identifying pain points between consumers and B2B clients
  • Bootstrapping vs. raising angel investments or VC money
  • What is dumb vs. smart money?
  • Three questions to ask before you raise money
  • Updating, communicating, and setting expectations with investors
  • Challenges as a young woman in the male dominated tech scene

Mentions In The Episode

Download Options:

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#170: Bootstrapping Vs. Raising Money With Gulnaz Khusainova From EasySize

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