New Integration Makes PrestaShop Ecommerce Fulfillment Push Button Simple

Fulfillment Bridge and PrestaShop are launching the first global fulfillment platform allowing PrestaShop merchants to easily manage all their logistics and fulfillment operations from a single dashboard. The Fulfillment Bridge platform offers advanced order fulfillment and logistics features (such as synching inventory to a multi-country warehouse network, return management, domestic and global shipping, courier optimization), at one of the most …

Lost My Voice From A Cold & Will Be Back ASAP!

Hey everyone, It’s Terry here and I just wanted to let you know that I’ve been struck with a cold the past week and haven’t been able to record anything with this cough. However I can still type so here are some updates from my side of the table. I hope to be back before the end of Feburary! Forever …

7 Ways Google Webmaster Tools Can Help Audit Your Site

Google Webmaster Tools (rebranded Search Console) is a free service everyone should have linked up to their website. Google Analytics tells you what a visitor does. Webmaster Tools tells you how Google sees your site. At a strategic level, it can help you make better decisions on the direction of marketing campaigns, site design, and server side issues. How many …

6 Ways To Make SEO & PPC Work Together

When it comes to SEO and PPC, you’ll often hear it’s an either/or choice you must make. Evangelists on both sides argue how their method is the best, when in reality there are many things that make both stronger when used together. Real estate on search results is constantly changing. Depending on what you enter, it’s now a mix of organic results, paid …

A Response To Listener Questions & Critical Feedback

Last week a listener left a comment calling me out on a few things I’ve failed to follow up on and wanted to get my thoughts. You can find the original comment here. Since there were quite a few questions, I decided to answer them in a post here incase some other folks might be wondering the same thing.   …

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Everything That Is Wrong With Your Behavior (And Why) In 1800 Words

The following is an excerpt from a book called The Truth: An Uncomfortable Book About Relationships by Neil Strauss. It’s got nothing to do with e-commerce, but everything to do with handling challenges in life, relationships, and knowing yourself. The core concept is that growing up as children, we are often exposed to positive and negative trauma that can determine how we act …

7 Bootstrapping Lessons From The Martian

Last month I read a book called The Martian just before the movie came out in October 2015. It’s about an astronaut named Mark Watney that gets stranded on Mars after his crew mistakenly believes he’s dead after being hit by debris in a violent sandstorm. Once they leave and the dust settles, he has to find a way to survive, …

How To Prioritize Your Time On Income Generating Activities

It’s really hard to focus now with so many distractions. I’ve tried things like Steven Covey’s time management grid, blocking social media websites, task-list software, or just plain old pencil and paper. None of them really pushed the needle and it wasn’t until recently that I stumbled upon a new system that’s been working in the past few weeks. Full credit to …

How To Find Content Ideas For Your Email Opt-In Lead Magnet

Last week I caught up with a few SEO guys to talk about what’s new and changing as 2015 comes to a close. Everyone agreed that it was becoming harder to game the system, and having high quality content was even more important for a site. So what’s considered “high quality content”? It’s certainly not 300-400 word articles that are keyword …

The Anatomy Of An E-Commerce Sales Funnel

Last month week I met a pair of co-founders ready to launch an e-commerce startup. They were getting all their ducks lined up for the launch, but were struggling with the marketing side of things. To make things more complicated, someone handed them a list of emails from a database of potential customers. They also had issues figuring out where visitors …