#163: The Five Stages Of E-Commerce Buying Psychology

This week we talk about the five stages in a sales cycle and the different accelerators/friction points that come up. There’s also a discussion on the proper strategy to use when a customer is in each psychological stage.

Topics Discussed:

  • The sales funnel and how it works on a high level
  • How to form a strategy at each psychological stage
  • How to accelerate folks through the funnel
  • What are the friction points in each stage?

Mentions In The Episode:

Download Options:

  • Direct Download: Right-click here and click “Save As” for a direct download
  • iTunes: Listen and subscribe on iTunes
  • Android: Listen via Stitcher Radio streaming
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  • Zune: Listen via Zune

A Guide To Youtube Analytics For E-Commerce Stores


  1. Knowing the psychology of Ecommerce buyers and doing accordingly is necessary to sustain loyal customers. Merryl from Ecbilla Portal.

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