Volume 2,

#157: The Ultimate Checklist For Setting Up An Online Store, Part 1

July 12, 2015

This week we go over the basic checklist of setting up an e-commerce store and how to get up and running as soon as possible. Part 1 of the series talks about the backend setup such as products, on-site SEO, shipping, and other logistics. Part 2 of the series will cover the basic marketing tools and plugins you want to have up and running on day 1.

Topics Discussed:

  • Domain & DNS Settings
  • Mail Servers & SSL Certificate
  • Logo & Branding Assets
  • Static Pages: About Us, Shipping, Privacy, Contact
  • Contact Information & Phone
  • Payment Gateways
  • Shipping & Order Management
  • Live Chat & Support Infrastructure
  • Product Titles, Descriptions, Pricing, and Options
  • Product Meta Descriptions & SEO Titles
  • Product Image Titles & ALT Tag
  • Categories and URL structure
  • SKU, UPC/EAN, and other identification details
  • Rich Snippets & XML Sitemaps

Mentions In The Episode:

Download Options:

  • Direct Download: Right-click here and click “Save As” for a direct download
  • iTunes: Listen and subscribe on iTunes
  • Android: Listen via Stitcher Radio streaming
  • Blackberry: Listen via the Blackberry Podcast App
  • Zune: Listen via Zune

Scroll to top