As photographers, Mili and Brian identified a market problem with backdrops used by their peers in the industry. Tune in to hear how they created a product that solved some core issues, along with leveraging industry authorities to grow their audience rapidly. Vinyl Drops produces high-quality, large-scale vinyl backdrops and floor drops designed for working professional photographers and film makers.
- Three ways to evaluate your product idea
- The benefits of really understanding your market and customers
- Creating partnerships with industry leaders to grow your audience
- eCommerce Platforms: Shopify vs Volusion
- Some limitations of Shopify
- Shopify Apps Review: Lexity Live and Yotpo
- The never-ending #1 challenge of selling online
Mentions in the Episode:
- Vinyl Drops
- Shopify App: Lexity Live (Real-Time Visitor Tracking)
- Shopify App: Yotpo (Customer Review Plug-in)
Episode Length: 27:24
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