Jed Crystal is the founder of Hepper, an online store that sells modern cat furniture. Tune in this week to hear his story on bootstrapping the business, product manufacturing in Asia, and brand building with cat bloggers.
- Should you go direct to the factory or use an agent?
- How to build relationships with bloggers for growth
- Using free monthly giveaways to build your email list
- Balancing margins, inventory, and order forecasting
Mentions in the Episode:
Episode Length: 30:53
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