Volume 2,

#149: First Impressions On Split Testing With Optimizely

May 10, 2015

Travis implemented Optimizely to start A/B split testing his website last week so we talk about some first impressions and get started with the software. 

Topics Discussed:

  • The decision to finally start split testing
  • Choosing the software and Optimizely
  • Installation and setup process
  • Which parts of the website to split test
  • Statistical significance and confidence levels
  • How do you get started with split testing?

Mentions In The Episode:

Download Options:

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